Company: Second Story / Razorfish

Role: Lead Experiential Designer

Client: Porsche Experience Center Los Angeles

Held at LA’s Porsche Experience Center, the event blended classic rock with cutting-edge technology. Together with Second Story’s technology team, I designed a custom mounted, low resolution display for two Porsche Panamera 4 hybrid models spoilers. When a rock legend hit the stage to perform for a VIP crowd, his live guitar signal drove a lo-fi music visualizer on the back of each of the cars. As they raced around the track, the vehicles became part of the performance.